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When we pause we create space to dream.

When we dream we inform our way of being.

When we can be,
we are free to change.

​​​​What is Tree of Change?

​​Tree of Change is a dynamic, adaptive framework by Crystal Mason & Jason Wyman for organizational and cultural transformation.

We use the metaphor of a tree to represent growth, interconnectedness, and sustainable change. 

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Is your MISSION out of alignment?

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PROFILE: People Power Media

Tree of Change supported People Power Media through

a deep organizational reassessment resulting in a:

  • more representative mission statement,

  • a new structure,

  • a website redesign, and

  • an emergent peer-based political praxis.

​

Today, People Power Media is thriving as a backbone organization for the San Francisco Race & Equity in All Planning Coalition, whose mission is to build a future with diverse communities, stable, affordable housing and equitable access to resources and opportunities.       

Crystal Mason & Jason Wyman turn imagination into clarity & action through their Tree of Change Praxis. They got to the heart of our mission, work, & values in a truly enlightened way. We were immediately able to present ourselves in this new light to the public, colleagues, and funders.

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Dyan Ruiz

Co-Founder, People Power Media

Testimonial
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OUR SERVICES

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Peer-Based Workshops

Subjects include Cultivating Belonging, Adaptive Culture Tending, Arts-based Inquiry, Dreaming Abolition, Audience Development & Community Engagement, Big Bang Storytelling,  Praxis for Feedback Circles, & Who Am I? (an exploration of be-in)

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Organizational Introspection + Strategic Planning

Guiding organizations, businesses, & collectives through our Tree of Change framework as a way to practice Organizational Introspection & reexamine underlying mission, vision, values, and structures.  

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Cultural Strategy & Impact Storytelling

Co-creating with values-aligned movements, cultural / arts centers, and coalitions collective stories and cultural strategies that advance complex concepts & politics in clear & effective ways.

SELECT CLIENT LIST

  • African American Art & Culture Complex - PBW, OI / SP & CS/IS

  • SEIU - PBW, OI / SP & CS / IS

  • People Power Media - OI / SP & CS / IS

  • The Alliance (for Media Arts & Culture) Youth Media Network - PWB, OI / SP & CS / IS

  • Code Tenderloin - OC / SP

  • Queer Rebels - OI / SP & CS / IS

  • Filthy Studios - OI / SP & CS / IS

  • PASS Certified - OI / SP

  • Folsom Street Events - OI / SP

  • Asian Art Museum - PBW & CS / IS

  • Arts CCC - OI / SP 

  • Appalshop / Appalachian Youth Media Institute - OI / SP

  • Circe Zero - OI / SP

  • San Francisco Opera - PBW

  • Berkshire Museum - PBW

  • Virginia Museum - PBW

​

Some additional clients: Bay Area Video Coalition, 9th Street Independent Film Center, SF Beacon Initiative, RYSE Youth Center, Red Poppy Art House, Bay Area Youth Media Network , Unicorn Authors’ Club, SF Rising, Open Signal , SpyHop, Austin Community Media, Bartol Foundation, The Mix @ SF Public Library - Teen Center

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